Embr.Finance Weekly #1

Happy Holidays! I hope this update finds you well. I want to thank everyone that took part in our launch events and look forward to building and evolving alongside you all. Here’s a run down of what’s going on at Embr.

We’re Live

Embr.Finance is successfully launched and in full operation. You will see the farming opportunities grow as we develop partnerships with other protocols on Avalanche. The BalancerV2 isn’t just your average run of the mill DEX. It’s a second generation automated market maker that will have you wondering how you ever lived without it.

Educate New Users

Avalanche is great because it has a ton of new users that are just jumping into DeFi for the first time. We realize this will be one of the most important aspects of scaling Embr. One of our first main focuses will be on creating educational material that describes the full extent of the BalancerV2 protocol. We plan to use a mix of Info graphics, Articles, & Videos to make sure new and advanced users alike can find what they need, when they need it.

Audit

Since BalancerV2 is a lot of contracts/solidity, it takes forever and cost a ton to get audited. Since we haven’t changed the code for 99% of the contracts, we’re going to setup a page that verifies the byte code similarity and just have the MasterChef audited. This will save on time and money.

Partnerships

We’ll be focused on building partnerships throughout the ecosystem and beyond. Our plan is to be conscious of our brand and the Avalanche ecosystem’s needs while we build new project to project relationships, allocate farm rewards, and create new revenue streams for Embr and our partners.

Marketing

We will focus on marketing that’s proven to grow our user base, as well as find new sources of users and investors via proven marketing tactics that focus on long term success. We look forward to growing the Embr brand and community engagement with our marketing strategies.

Hiring

We’re hiring! We’re currently looking for talented writers & a video editor. If you fit the bill on either of those drop us message in discord.

-meta